Privacy Policy

Effective Date: May 27, 2026

Guava, Inc. ("Guava," "we," "us," or "our") respects your privacy. This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit our website at goguava.ai (the "Site") and use our products, APIs, and services (collectively, the "Services").

1. Information We Collect

1.1 Information You Provide

• Account information: Name, email address, company name, and password when you create an account.
• Billing information: Payment method details (e.g., credit card number, billing address) processed through our third-party payment processor. We do not store full payment card numbers on our servers.
• API usage data: Prompts, inputs, configuration parameters, and outputs generated through your use of our APIs.
• Communications: Information you provide when you contact us for support or otherwise communicate with us.

1.2 Information Collected Automatically

• Device and usage data: IP address, browser type, operating system, referring URLs, pages visited, and interactions with the Site.
• Cookies and similar technologies: We use cookies, pixels, and local storage to operate the Site, remember your preferences, and analyze usage. See Section 6 below.
• Log data: Server logs that record API calls, timestamps, response codes, and latency metrics.

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the Services.
• Process transactions and send related information (e.g., invoices, receipts).
• Authenticate your identity and manage your account.
• Respond to your requests, comments, and questions.
• Monitor and analyze trends, usage, and performance of the Services.
• Detect, prevent, and address fraud, abuse, and technical issues.
• Send you technical notices, updates, and administrative messages.
• Comply with legal obligations.

3. How We Share Your Information

We do not sell your personal information. We share information only in the following circumstances:

3.1 SMS Messaging and Phone Number Data

Guava AI Systems, Inc. operates multiple SMS messaging programs. Consent is obtained separately for each program. By opting in to a specific program, you agree to receive only the messages described under that program. You may opt in to one or more programs. Reply STOP to any message to unsubscribe from that specific program. Reply HELP for assistance. Standard message and data rates may apply. Your opt-in data is never shared with third parties for marketing purposes.

• Guava Survey SMS Program: anonymous public opinion surveys and participation confirmations. Message frequency varies; no more than 5 messages per survey cycle. To opt out, reply STOP. To get help, reply HELP or email hi@goguava.ai.
• Guava Customer Care SMS Program: account support, onboarding assistance, and service-related notifications. Message frequency varies based on your activity. To opt out, reply STOP. To get help, reply HELP or email hi@goguava.ai.
• Guava Marketing & Promotions Program: product announcements, feature highlights, and promotional offers related to Guava's services. No more than 4 messages per month. To opt out, reply STOP. To get help, reply HELP or email hi@goguava.ai.
• Guava Events Program: invitations, reminders, and follow-ups related to Guava-hosted or Guava-sponsored events. No more than 6 messages per event cycle. To opt out, reply STOP. To get help, reply HELP or email hi@goguava.ai.
• Guava Product Updates Program: release notes, new feature announcements, and platform change notifications. No more than 2 messages per month. To opt out, reply STOP. To get help, reply HELP or email hi@goguava.ai.
• Guava Product Testing Program: occasional test messages sent to opted-in participants to help improve Guava's products and services. Participation is voluntary. Responses may be used anonymously in aggregate to inform product development. No more than 10 messages per month. To opt out, reply STOP. To get help, reply HELP or email hi@goguava.ai.

We do not share your phone number or messaging opt-in status with third parties, except as required by law or as part of our services to deliver messages securely and efficiently.

Your SMS opt-in consent is program-specific and collected separately for each Guava messaging program you choose to join. Consent will not be transferred, sold, or shared with any affiliate, partner, or third party for their own marketing purposes.

You may opt in to one or more Guava messaging programs. Opting out of one program does not affect your enrollment in any other program. To opt out of any program, reply STOP to any message from that program. No conditions apply. You may opt out of any program at any time for any reason.

Responses to any Guava SMS program, including surveys and product testing, may be collected and used in anonymous, aggregate form to improve our products and services. Your identity will not be associated with your responses.

You may opt out of text messages at any time by replying STOP.

3.2 Other Disclosures

• Service providers: We share information with vendors who perform services on our behalf, such as cloud hosting, payment processing, analytics, and customer support. These providers are contractually obligated to use your information only as necessary to provide their services to us.
• Legal compliance: We may disclose information if required by law, regulation, legal process, or governmental request.
• Business transfers: In connection with a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction.
• With your consent: We may share information with third parties when you have given us explicit consent to do so.

4. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you the Services. We may also retain and use your information as necessary to comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we delete or anonymize it.

5. Data Security

We implement commercially reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

6. Cookies

We use cookies and similar tracking technologies to collect information about your browsing activity. You can control cookies through your browser settings. Disabling cookies may limit your ability to use certain features of the Site.

7. Your Privacy Rights (California Residents)

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with the following rights:

• Right to know: You may request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, the business purposes for collecting it, and the categories of third parties with whom we share it.
• Right to delete: You may request that we delete the personal information we have collected about you, subject to certain exceptions.
• Right to opt out of sale: We do not sell personal information. If this changes, we will provide a "Do Not Sell My Personal Information" link on our Site.
• Right to non-discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise these rights, contact us at hi@goguava.ai. We will verify your identity before processing your request.

8. Children's Privacy

The Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we learn that we have collected personal information from a child under 18, we will take steps to delete that information promptly.

9. Third-Party Links

The Site may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to read their privacy policies before providing any personal information.

10. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by posting the updated policy on the Site with a revised effective date. Your continued use of the Services after the effective date constitutes your acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us at:

Guava, Inc.

Email: hi@goguava.ai